Testimonials

  Entrepreneurial Assistance Program
. Please Note --> This is a Past Event!! .

Date 1/25/2010 TO 5/1/2010
Time 8:00 AM TO 12:00 AM

Event Description:

Registration is now closed for this session. Look for a new session starting September 13, 2010.

New York State’s Entrepreneurial Assistance Program (“EAP”) was created in 1987 by the NYS Omnibus Economic Development Act. Since its inception, the EAP initiative has helped entrepreneurs create new businesses and has provided in-depth assistance to minorities, women, dislocated workers and individuals with disabilities interested in starting a business.

The EAP establishes centers in local communities to provide instruction, training, technical assistance and support services to individuals who have recently started their own business or are interested in starting a business. The program’s EAP centers are strategically located throughout the State.

EAP assists new and aspiring entrepreneurs in developing basic business management skills, refining business concepts, devising early-stage marketing plans and preparation of action plans. In addition, the program actively assists EAP client efforts to obtain business financing. Two thirds of the centers operate or are formally affiliated with a micro-loan fund.

This is one of the centers who currently offers two different loan funds to all of its attendees. We offer the Minority and Women Owned Business loan fund, and the Mid-Hudson Valley Loan Fund.

The class schedule is subject to change due to weather, instructor’s re-schedules, and whatever else will cause us to change the schedule.

Session 1 – Jan. 25th, 2010 [Edison Guzman]
•    Creating your business goals
- How to create attainable goals for starting and growing your business
- How to set yourself up for success
- How to create goals that outlast your competition

Session 2 – Jan. 27th, 2010 [Edison Guzman]
•    Is entrepreneurship right for you?
- How to ensure you have chosen the right business that will help you reach your goals
- How to know if your personality type matches your role within your business

Session 3 – Feb. 1st, 2010 [Edison Guzman]
•    The 5 step process for starting your own business
•    Types of business legal entities – How to choose the right legal entity for your business
- Choosing the right legal entity for your new business
- What to do about your legal entity if you need to change your existing business

Session 4 – Feb. 3rd, 2010 [Edison Guzman]
•    How to create a profitable  business plan
- What a business plan should contain
- What lenders are looking for in a business plan
- How to choose the perfect location for your business
- How to fund your business (Introduction)
- Research tools necessary to find answers to create your business plan
- How to establish procedures and systems that run your business
- Creating the perfect organizational hierarchy for your business
- Identifying your personal business strengths and weaknesses

Session 5 – Feb 8th, 2010 [Edison Guzman]
•    Marketing and advertising strategies to grow your business
- How to find your target market
- How to create a marketing plan for your business
- Researching your target market and demographics
- What is LTV and how can it exponentially grow your business

Session 6 – Feb. 10th, 2010 [Edison Guzman]
•    Where to advertise for maximum ROI
- How to choose the best media to advertise for your business
- How to price advertising media
- Differences between traditional media vs new media

Session 7 –Feb. 22nd, 2010 [Greg Hogan]
•    Business insurance
- Protecting your business from all types of liabilities
- Which type of insurance coverage should you have for your business
- How to ensure you are personally protected from a litigious society

Session 8 – Feb. 24th, 2010 [John Rosenberger]
•    IRS and NYS Tax requirements
- Tax filing schedule for your specific business
- How to legally reduce your tax liability
- How to avoid tax penalties from both the IRS and NYS

Session 9 – March 1st, 2010 [Charlene Finerty]
Writing the business plan (Part 1)
- Introductions
- What a good plan does
- Review outlines
- Table of contents
- Begin writing narrative
(students should be prepared to write)
- Funds needed, owner contribution, assets owned

Session 10 - March 3rd, 2010 [Charlene Finerty]
Writing the business plan (Part 2)
- Write approximately half of narrative
(students should be prepared to write)

Session 11 – March 8th, 2010 [Charlene Finerty]
Writing the business plan (Part 3)
- Finish writing narrative
- Introduce cash flow and supporting schedules

Session 12 - March 10th, 2010 [Charlene Finerty]
Writing the business plan (Part 4)
- 1st hour – finish/review cash flow and schedules, etc.
- Cash management – file it, find it, follow the money

Session 13 – March 15th, 2010
•    Should you consider franchising?
- All you need to know about franchising in a nutshell
- Does it make sense to buy a franchise, or start your business from scratch?
- How to choose a franchise that’s right for you

Session 14 – March 17th, 2010 [Michael Mazzuca]
•    What lenders are looking for when loaning money
- The 3 C’s of credit
- How the loan process works for your business
- Where to find money to start your business
•    Traditional and non-traditional lending tactics
- Loans, Investment Capital, and Venture Capital funding for your business
- Are there grants available for your business?
- Minorities and women loan funds

Session 15 – March 22nd, 2010 [Lisa Montanaro]
• How to get more done in less time with less stress by maximizing your productivity and setting priorities.
- Discover how to manage shifting priorities, time constraints, and juggle multiple projects by modifying behavior, and learning effective planning skills.
- Learn hands-on, practical solutions that will not only improve your business, but also assist you in becoming and staying organized.
- Develop smart, efficient systems that are easy to follow for both packrats and neat-nicks!

Session 16 – March 24th, 2010 [Kim Petro-McCrum]
• Financial management
- Bookeeping for your business
- Keeping proper records for your business
- How to reduce paper waste by using the proper business software
- How to use the proper software to run your business’ finances
- Organizing your business

Session 17 – March 29th, 2010 [Edison Guzman]
•    The psychology of sales
- How to give customers what they want, so they buy more from you
- How to create a marketing message that will attract your target market
- How to use psychological triggers that turn maximum prospects into customers

Session 18 – March 31st, 2010 [Edison Guzman]
•    The tools necessary to do business online
- Creating an Internet presence for your business
- How to register a domain name for your business
- How to build a web site for your business

Session 19 – April 5th, 2010 [Edison Guzman]
•    Advanced internet marketing strategies to generate more leads and sales
- How to use video to attract prospective customers
- The 8 main internet marketing strategies necessary to drive traffic to your web site
- How to generate leads, and automatically follow up with them

Session 20 – April 7th
•    Creating a winning mindset
•    Final thoughts
•    Final questions
•    Certificate disbursements

Tuition: $595 $295 (if registered by 1/15/2010) for 60 hours of classroom instruction.

You can pay in 3 monthly installments of $99 each.

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